Fresh retail and price change is difficult
Fruits, vegetables, fish, seafood and other commodities in supermarkets are often affected by seasonal changes, transportation and storage costs, production costs caused by the natural environment, supply and demand relations and other factors, and their commodity prices change more frequently. If the price cannot be updated in time,
It is easy to affect the sales of goods, and then affect the profitability of supermarkets. Fresh products will also be due to the price update is not timely, resulting in some unsalable, resulting in the loss of supermarkets.
if use traditional paper price tags, the price change needs to be completed in a short time, the steps are very complicated, and many people need to participate. Organizing data, handwriting, finding product locations, installing them one by one, and if there are promotional products, making promotional price tags takes far more time and cost than we can imagine.
ESL electronic tag
If it is ESL electronic tag, all this will be solved.
In a fruit store in South Korea, the price display of all fresh fruits in the store has been upgraded to the ESL electronic label in the cloud, which is not only beautiful, but also can realize intelligent price changes and second-level updates, while reducing manpower and errors.
The digital retail solution in the cloud can be linked with the merchant cash register system to easily cope with frequent and batch commodity price changes. Our solution adopts Bluetooth 5.0 communication, after the information is issued, the label can be quickly received and updated in real time, which can avoid the price update caused by too many goods and insufficient manpower, and facilitate the unified management of multiple stores, even if it is an unmanned store, it can also realize the price update remotely.
Low temperature also applies
A large number of templates are built into the cloud platform, which can respond to the price display needs of promotion or new product activities, and at the same time, the label has a 7-color LED light prompt function, which can also meet the activity reminder of consumers, as well as the replenishment and picking tips for employees.
If the content needs to be urgently changed during temporary inspection, ESL electronic labels can also use mobile phone APP and PDA terminal to modify the information, quickly refresh the label content, and efficiently achieve the price management of goods.
In terms of operating costs, ESL electronic labels are refreshed 5 times a day, and their life span is more than 10 years, supporting battery replacement, saving a lot of paper at the same time, saving human resources can be placed on more important store operations and management.
The digital retail solution in the cloud can not only solve the problem of paper price tags, reduce store operating costs, but also optimize the shopping experience of consumers, in the future, ESL electronic labels may be combined with artificial intelligence, big data and other technologies to further improve the intelligence of digital retail, bringing more business opportunities and business value.
