When you shuttle in the lively streets of magic, you may be attracted by a beautiful orange: familiar logo, clean and simple store decoration, orange long daily vitality into the doorbell and intimate and thoughtful service, this is the big orange convenience store.
In recent years, with the rapid development and penetration of Internet of Things technology, traditional supermarkets and convenience stores have ushered in great changes and transformations. Big Orange convenience store, with intimate service, elegant decoration and rich variety of goods, has been keenly aware since its inception that the use of Internet of Things technology to help convenience store scenes achieve digital upgrading is one of the fine means to reduce costs and increase efficiency.
To this end, ESL electronic label full scene information solution service provider - Yunli Wuli implanted a set of intelligent retail solutions based on ESL electronic label and with intelligent cloud platform as the core to help Big Orange convenience store achieve digital transformation.
Digital display enables experience upgrade
"Sparrow is small, complete" is used to describe the big orange convenience store can not be more appropriate, the small store gathers a variety of food such as onion oil noodles, sandwiches, steamed points, as well as fresh fruit, snacks and a variety of high-quality daily chemical supplies and so on. However, it is undoubtedly a challenge to do a good job of product display and information management in a limited space to bring a good shopping experience to customers.
ESL electronic labels displayed through e-ink screens are similar to traditional paper labels both in size and display effect. In view of the small volume of convenience stores and the density of commodities, the electronic label is mainly installed on the guide rail, and the form is unified and neat. Add the electronic label will not be like the paper price tag, easy to fall from the shelf, after installation is very firm, accurately corresponding to the product, for consumers to bring intuitive and clear product information display.
Digital operations are more efficient and environmentally friendly
"Convenience stores usually don't stock too many products due to their small size, and some products are updated and replaced every month according to consumer habits and market trends. If you use paper price tags, it will not only take a lot of time to design and customize materials, but also cause a lot of paper waste in the long run." A Big Orange convenience store employee reflected.
After building the intelligent retail solution of Yunli Wuli, the staff of Daorange Convenience Store operate and control through the intelligent cloud platform system independently developed by Yunli Wuli. ESL electronic tag can realize rapid price change and intelligent and accurate price change with one click, saving a lot of time for store managers in mechanical operations; Using Bluetooth 5.0 technology ESL electronic label has the characteristics of fast transmission, low power consumption, according to the frequency of refresh 5 times a day, the service life of up to five years, greatly saving the cost of paper, green environmental protection.
The smart retail solution can also be deployed locally for privatization, so that it is directly connected to the backstage system of the supermarket and the cashier terminal to achieve data interoperability: that is, after the price change of the system commodity, the signal will be sent to the corresponding electronic tag to display the price change simultaneously. The whole process only takes a few seconds to achieve, greatly improving the efficiency of the store, freeing the hands of employees, one-time investment cost in the early stage, low-cost maintenance in the later stage, long-term use can allow businesses to save a lot of labor and time costs; At the same time, consumers will no longer have to worry about the inconsistency between the price tag and the actual settlement price of the commodity.
Digital operation helps store transformation and upgrading
Since most convenience stores are set up in crowded areas, the consumption of some goods is very fast during the peak of passenger flow, ensuring that the shelves are not empty and ensuring that the product display is full is the fundamental guarantee for good sales. Yunli Wuli ESL electronic label has multi-color screen breathing light function, when the shelf goods sold empty will be lit up to remind, convenient for the clerk to replenish in time; If the temporary replacement of goods on the shelf changes, the clerk only needs a mobile phone or handheld PDA to complete the editing of the electronic label display content with one click, using this technology, only a clerk can quickly complete the verification and refresh of thousands of ESL electronic label content in the convenience store.
In addition, the cloud platform also provides hundreds of ESL electronic label templates, personalized templates for new products and promotional goods, which can greatly attract customers to stop and stimulate their desire to buy.
In terms of "digitalization", in addition to building intelligent retail solutions in the cloud, Daorange Convenience Store has also independently developed a wechat mini program, directly scanning the code into the "Daorange Convenience Store" mini program, self-service scanning code shopping, checkout, you can easily complete the entire shopping process. This combination of online and offline, digital-based, and higher-end digital business model is one of the successful attempts of Daorange Convenience Store to build brand competitiveness.
